Government, Big Pharma, and The People: A Century of...

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Government, Big Pharma, and The People:...

Government, Big Pharma, and The People: A Century of Dis-Ease

Name: Government, Big Pharma, and The People: A Century of Dis-Ease
ISBN: 9781003002499

Mickey C. Smith, E. M. Kolassa, Walter S. Pray

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Where to begin? I know! “It was the best of times, it was the worst of times”. One simply can’t beat Dickens for an opening line. He went on, of course. “It was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity…”. Dickens might very well have been describing the atmosphere that pervades today, and has for more than a century, in the Congress and in Big Pharma, both, ostensibly, for the People.

“It was a dark and stormy night” had already been used. I could legitimately have used, “Last night I dreamed I went to Manderly again”. There is a Manderly in my home state of Mississippi. It is one of the most outstanding plantation homes in the South according to Wikipedia.

In some ways, this Book had its origin in 1964 when my employers at Pharmacia Laboratories (then a very small incursion into the U.S. market by the Swedish Company) very generously allowed me to go one morning a week to Rutgers to teach a course in pharmaceutical marketing. At that time, there was no textbook. I was inspired to write one, and, did, Principles of Pharmaceutical Marketing. Now, more than a score of Books later, at what my lawyer insists on describing as “advanced age”, I have constructed what will surely be my final Book.

카테고리:

Medicine

년:

2021

출판사:

Taylor & Francis

언어:

english

페이지:

503

ISBN 10:

1003002498